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The E-Commerce Entrepreneur

Diego, a driven entrepreneur, logs in to learn Chinese to scale his e-commerce business. He partners with Li Hua, a highly pragmatic corporate liaison. Together, they bypass small talk, focusing entirely on dropshipping, logistics, wholesale negotiations, and profit margins.

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Chapter intermediate

Dominating E-Commerce

You are Diego, a driven e-commerce entrepreneur. You sit at a clean, modern desk, ready to start your Chinese learning journey with a highly practical focus.
Chapter intermediate

Logistics and Warehousing

You log back into your video call with Li Hua. You've reviewed your notes and are ready to tackle foundational logistics vocabulary directly relevant to your e-commerce business.
Chapter intermediate

Branch - Wholesale

You have chosen the wholesale route. You lean forward, ready to discuss bulk ordering, negotiating with Chinese factories, and the realities of doing business on Alibaba.
Chapter intermediate

Branch - Retail

You have chosen the retail route. You prepare to discuss direct-to-consumer sales on Chinese platforms like Taobao, managing customer service, and the explosive trend of livestream commerce.
Chapter intermediate

Branch - Dropshipping

You have chosen the dropshipping route. You prepare to discuss the mechanics of selling without inventory, ensuring fast shipping, and verifying product quality directly with Chinese suppliers.
Chapter intermediate

The Hurdle

You are feeling the fatigue of juggling your business operations and learning Chinese. You log into your meeting with Li Hua, ready to discuss the specific hurdles you are facing with business terminology.
Chapter intermediate

Satisfaction

You feel a sense of accomplishment. You log into the call with Li Hua, eager to share a recent win where your new language skills saved the day.
Chapter intermediate

Scaling Up the Business

With a clear vision for the future, you review your quarter three goals. You share your ambitions with Li Hua, learning how to articulate your plans for business expansion.
Chapter intermediate

The Product Treasure Hunt

You log into the call, eager to share the most exciting part of your job. It's time to dive into the data-driven world of selecting the perfect product to sell.
Chapter intermediate

Protecting the Profit Margin

You are ready to discuss your latest venture with Li Hua. You need to explain the financial metrics of a new high-end store, which means mastering how to talk about profit margins.
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Language & Script Guide

What is Mandarin?

Mandarin is the official language of Mainland China and Taiwan, and one of the official languages of Singapore. It is the most widely spoken Chinese dialect globally.

What is Cantonese?

Cantonese is the primary language spoken in Hong Kong, Macau, and the Guangdong province of China. It is also widely spoken in overseas Chinese communities.

What is Simplified Chinese?

Simplified Chinese characters were created to increase literacy rates by reducing the number of strokes. They are officially used in Mainland China and Singapore.

What is Traditional Chinese?

Traditional Chinese characters retain their historical shapes and strokes. They are primarily used in Taiwan, Hong Kong, and Macau.

Which should I choose?

If you plan to visit Mainland China or want to speak with the largest number of people, choose Mandarin + Simplified. If you are interested in Hong Kong culture, media, or visiting Macau, choose Cantonese + Traditional.

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